As a non-bank lender, this company provides innovative, swift financial solutions to businesses and individuals in immediate need of cash flow – to fund further growth, or to invest in new opportunities. Rather than competing with traditional banks, this finance house fills a gap in South Africa’s lending market by serving clients who often are overlooked or under-serviced by banks.
The company wanted to consolidate their various contact lists in one CRM database and create campaigns to build stronger relationships with their B2B clients.
Inspired Marketing was approached to provide marketing automation software, sales CRM software, and develop a series of automated marketing campaigns.
Fully utilise the functionalities of marketing automation technology to increase the lenders subscriber database and streamline their marketing and communication processes.
Develop a reliable system that:
Automatically
Processes qualified online enquiries.
Sends enquiry notifications to relevant parties
Inspired Marketing delivered the following:
From an initial web enquiry to the delivery of qualified leads, the company can now rely on a system that works automatically and reliably at all times. In addition, automated relationship-building (nurturing) campaigns ensure a steady stream of new business.
Contact INSPIRED today to learn more about our integration solutions and how we can help you achieve your goals.
CRM & Marketing Automation drives growth and builds relationships, naturally.
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