Marketing & Sales Funnels
INSPIRED implements various marketing and sales funnels to tailor engagement strategies for different customer segments and stages. These funnels enhance customer interactions, improve conversion rates, and drive sustained growth through personalised communication.
Advertising Funnels
Advertising funnels are designed to increase visibility and attract potential customers through strategic campaigns. These funnels include:
Specials Funnels: Promote limited-time offers to attract attention and drive sales.
Bookings Funnels: Streamline the process of scheduling appointments or reservations.
Recruitment Funnels: Attract and engage potential candidates for job openings.
Learn More Funnels: Encourage users to discover more about your products or services.
Promotional Funnels
Promotional funnels focus on spreading the word about your best deals and offers to engage customers. These funnels include:
Free Download Funnels: Offer downloadable content to entice potential customers.
Free Gift Funnels: Provide complimentary items to encourage customer engagement.
Free Samples Funnels: Distribute product samples to generate interest and trial.
Give-Away Funnels: Run contests or giveaways to boost brand awareness and engagement.
Competition Funnels: Engage audiences by hosting contests that boost brand awareness and encourage participation.
Lead Generation Funnels
Lead generation funnels are crafted to capture and nurture potential customers by offering valuable incentives. These funnels include:
Lead Funnels: Capture leads by exchanging valuable content for contact information.
Lead Magnet Funnels: Attract potential customers with a free resource or offer.
Quiz Funnels: Engage users with quizzes to collect leads and segment them.
Newsletter Sign-Up Funnels: Encourage subscriptions for regular updates and offers.
Subscription Funnels: Automate lead capture and nurturing through personalised content.
Engagement and Nurturing Funnels
Engagement and nurturing funnels aim to build and maintain strong relationships with customers through ongoing interactions. These funnels include:
Engagement Funnels: Foster interactions with customers to build long-term relationships.
Email Funnels: Use targeted email campaigns to reach the right audience at the right time.
Survey Funnels: Collect valuable feedback and insights from your audience.
Affiliate Funnels: Manage and optimise affiliate marketing efforts.
Membership Funnels: Attract and convert users into members by highlighting exclusive benefits and content.
Online Training /Learning Funnels: Promote educational programs and guide users through the registration and onboarding process.
Event and Campaign Funnels
Event and campaign funnels are tailored to generate excitement and manage participation in events and campaigns. These funnels include:
Webinar Funnels: Promote and manage webinars to generate leads and sales.
Pre-Event Funnels: Build anticipation and registrations for upcoming events.
Event Funnels: Plan and execute events from promotion to follow-up.
Post-Event Funnels: Engage attendees after events for feedback and future offers.
Expo Registration Funnels: Capture registrations and manage participation for expos.
Event Registration Funnels: Facilitate the registration process for various events.
Sales and Conversion Funnels
Sales and conversion funnels are designed to guide potential customers through the buying process, optimising each step for higher conversion rates. These funnels include:
Sales Funnels: Guide potential customers through the buying process to make a purchase.
Tripwire Funnels: Convert leads into paying customers with low-cost offers.
Up-Sells, Cross-Sells Funnels: Increase revenue by offering additional products at checkout.
High-Ticket Funnels: Target high-value customers for premium products or services.
Self-Liquidating Offer Funnels: Offset acquisition costs by selling low-priced products early.
Video Sales Funnels: Use video content to educate and persuade prospects to purchase.
Sales Letter Funnels: Persuade potential customers with compelling written sales pitches.
eCommerce Funnels
eCommerce funnels enhance online shopping experiences, driving sales and customer satisfaction. These funnels include:
Storefront Funnels: Showcase products and facilitate online shopping experiences.
Payment Funnels: Streamline the checkout process to ensure smooth transactions.
Squeeze Page Funnels: Capture leads by focusing on a single call-to-action.
Abandon Cart Funnels: Re-engage customers who leave items in their cart without purchasing.
Online Reservation Funnels: Simplify the process of booking services or events.
Catalogue Funnels: Showcase a range of products or services to entice potential customers and drive sales.
Coupon Funnels: Distribute discount codes to incentivise purchases and increase customer acquisition.
Product Demo Funnels: Showcase product features and benefits through demonstrations.
Nonprofit Funnels
Nonprofit funnels are crafted to engage supporters and drive donations for charitable causes. These funnels include:
Donor Funnels: Engage and convert potential donors to support your cause.
Special Cause Funnels: Highlight specific initiatives to attract targeted donations.
Scholarship Application Funnels: Automate the application process, filtering applicants based on matched criteria.
Retention and Loyalty Funnels
Retention and loyalty funnels focus on maintaining strong relationships with existing customers to encourage repeat business. These funnels include:
Loyalty Program Funnels: Reward repeat customers with points or discounts to encourage loyalty.
Re-Engagement Funnels: Use targeted emails to re-engage inactive customers.
Renewal Funnels: Guide existing customers through the renewal decision-making journey.
Referral and Advocacy Funnels
Referral and advocacy funnels leverage satisfied customers to organically grow your business through word-of-mouth. These funnels include:
Referral Funnels: Encourage satisfied customers to refer new leads through word-of-mouth.
Blog Funnels: Drive traffic and engagement through informative and engaging blog content.
Post Purchase Funnels: Enhance customer satisfaction and encourage repeat purchases.
Word-of-Mouth Funnels: Leverage customer testimonials and reviews to attract new leads.
